Who?

Rye St Antony is a Catholic independent day and boarding school in Oxford for girls aged 3 to 18 and boys aged 3 to 11. The school prides itself on providing pupils with a first class education in a beautiful setting.

What?

Rye St Antony ran a SeeLocal campaign to promote their transport services from London to Oxford. The goal of the campaign was to alert parents in a select number of locations in London of the mini bus service that ran from London to the school each week.

How?

Replicating their offline artwork, SeeLocal created a set of display ads promoting Rye St Antony and their transport services that were fully responsive across all devices and networks. The sophisticated platform and targeting technology displayed the ads to relevant audiences within the target locations and to those who had previously visited the site.

The results

Here are some top line stats from Rye St Antony’s campaign:

607,527

Ads shown

2,458

Ads clicked

10

Boarding School sign-ups

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